At a Glance
Apple launches its first foldable iPhone, the Duo, at around $2,000.
Pre-orders surged, pushing estimated US deliveries to late January.
Early reviews praise the hinge and design but flag camera and app limitations.
IDC expects Apple to lead the foldable market by 2027.
Apple’s first foldable phone faces a crucial test as strong demand meets limited supply and mixed reviews.
Apple’s long-awaited entry into the foldable smartphone market has finally arrived, with the iPhone Duo going on sale worldwide on Friday. Priced at around $2,000, the device has attracted eager buyers, though limited availability and questions about its practical value could shape its success.
KEY DETAILS
Pre-orders opened a week earlier and quickly pushed estimated delivery dates in the US to late January. Apple described the response as “nothing short of extraordinary” and limited pre-orders to two devices per customer.
Queues formed in cities including Sydney, Shanghai, London and New York, although the launch drew fewer crowds than some previous iPhone releases. In Hong Kong, one buyer planned to resell his 256GB model for a profit of around HK$4,000.
Early reviews praised the Duo’s design and barely visible hinge. However, the lack of a telephoto camera, apps needing adjustments for the larger screen, and the phone’s bulkier folded form raised concerns.
MARKET REACTION
Demand appears strong, but supply remains tight. IDC forecasts Apple will capture 44% of foldable market value and 31% of units in 2026, before becoming the market leader in both measures in 2027.
WHY IT MATTERS
Apple’s launch could bring foldable phones to a much wider audience, putting pressure on established rivals Samsung and Huawei. For traders, the key question is whether early excitement translates into sustained sales and stronger smartphone market share.
Watch delivery times, customer reviews and sales trends for signs that Apple can turn launch-day demand into lasting growth.
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Source: Reuters
Time: 5:30 PM EEST
